✨ AI Summary
Mashreq is seeking an SVP of Financial Inclusion for Egypt. This senior leadership role involves spearheading strategic initiatives across Product, Digital, Operations, Risk, Technology, Marketing, and Distribution to achieve business objectives. The primary focus is on revenue generation through portfolio growth, increased product penetration, and optimizing customer profitability. The SVP will manage bank agents, third parties, and strategic alliances to support the financial inclusion plan. Key responsibilities include collaborating with teams to implement the latest banking products and technologies, aligning service models with the bank's digital strategy, and developing simplified propositions for target segments. The role also requires monitoring market performance, using data analytics to surpass competition, and guiding business partners to execute the financial inclusion strategy. Reviewing and approving pricing changes, identifying cross-selling opportunities, and leveraging consumer insights to enhance customer experience are also crucial. The SVP will drive new financial inclusion acquisition and ensure effective knowledge transfer to front-line staff.
Requirements
The role requires leadership of cross-functional strategic initiatives to deliver business outcomes, revenue generation through portfolio growth and product penetration, and management of bank agents, third parties, and strategic alliances. The candidate will work closely with teams to deploy new product offerings and technologies, align service models with digital strategy, and monitor performance against the market to develop appropriate product offerings. Experience with data analytics, customer insights, and driving new financial inclusion acquisition is also essential.
Description
- Leadership of cross-functional strategic initiatives involving Product, Digital, Operations, Risk, Technology, Marketing, and Distribution teams to deliver business outcomes.- Revenue generation through portfolio growth, increased product penetration, and optimization of customer profitability.- Create and lead portfolio growth with a consequent increase in customer base whist changing the service model to digital channels to increase the overall profits of the business.- Full management for all bank agents, third parties and strategic alliances that will support the bank achieve the FI plan.- Closely work with all RBG team to deploy the latest product offering and technologies in the banking industry and align the service model with the digital strategy of the bank and to develop a simplified and unique proposition for different segments- Monitor the performance versus the market, surpass competition via data analytics in all product and portfolio aspects to develop a proper product offering that address the need of the targeted segments.- Guide business partners, technology and other functional groups to ensure we're driving toward our vision and have a tangible plan for executing on FI strategy.- Review and approve pricing changes to ensure any gaps are closed and leverage opportunities to grow revenues whist applying treating customers fairly concept- Identify cross selling opportunities, product bundling with increased penetration towards targeted segment for FI.- Review research for consumer insights to enhance customer's experience.- Work on a prioritized roadmap in support of the product capabilities, leveraging quantitative and qualitative analysis on product utilization and performance.- Drive new FI acquisition, ensuring proper knowledge transfer on the product related features to all front liners.