Conversion Rate Optimization (CRO) Internship

🏢 arabybrand
📍 EgyptFull-timeRemote
📅 Posted: 4d ago🔄 Updated: 4d ago
CV%
✨ AI Summary
Araby Brand is seeking a curious and data-obsessed Intern CRO Specialist to join their growth agency. This role focuses on converting traffic into revenue for e-commerce brands in the MENA region through data-driven strategies, behavioral psychology, and A/B testing. The intern will support the growth team in analyzing user behavior, identifying friction points, and setting up experiments, receiving direct mentorship from senior experts. Key responsibilities include conducting heuristic evaluations, analyzing user behavior using tools like heatmaps and session recordings, analyzing conversion funnels in Google Analytics 4, and assisting with A/B test setup and reporting.
Required Skills
Other
VWO
🎁 Benefits & Perks
Mentorship from industry experts, collaborative team environment, professional development opportunities, remote and hybrid working options.
Requirements
Recent graduate or final-year student in Marketing, Business Administration, UX/UI Design, Computer Science, or a related field. Comfortable working with numbers and spreadsheets (Excel / Google Sheets). Familiarity with concepts of Google Analytics, UX research, or heatmap tools is a plus. Basic understanding of HTML & CSS is highly preferred. High intellectual curiosity, strong attention to detail, and a desire to learn behavioral psychology and optimization methodologies.
Description
About UsWe are a specialized growth agency focused on converting traffic into revenue. We don't guess we test. We help e-commerce brands in the MENA region scale their businesses using data driven strategies, behavioral psychology, and rigorous A/B testing.We are looking for a curious, data-obsessed Intern CRO Specialist to join our team. In this role, you won't just look at numbers; you will actively investigate why users behave the way they do and help find solutions to improve their experience across the entire customer journey.Role OverviewAs an Intern CRO Specialist, you will support the growth team in analyzing user behavior, identifying friction points on client websites, and setting up experiments. This hands-on role is designed to develop your skills in UX research, web analytics, and A/B testing under the direct mentorship of senior experts.We are a specialized growth agency focused on converting traffic into revenue. We don't guess we test. We help e-commerce brands in the MENA region scale their businesses using data driven strategies, behavioral psychology, and rigorous A/B testing.We are looking for a curious, data-obsessed Intern CRO Specialist to join our team. In this role, you won't just look at numbers; you will actively investigate why users behave the way they do and help find solutions to improve their experience across the entire customer journey.Role OverviewAs an Intern CRO Specialist, you will support the growth team in analyzing user behavior, identifying friction points on client websites, and setting up experiments. This hands-on role is designed to develop your skills in UX research, web analytics, and A/B testing under the direct mentorship of senior experts.Key ResponsibilitiesAudit & ResearchConduct heuristic evaluations on full websites (Home, Category, Product Pages) and checkout flows to identify user friction and UX bottlenecksAnalyze user behavior using heatmaps, scroll maps, and session recordings (using tools like Microsoft Clarity or Hotjar)Perform Message Match audits to ensure that digital ad copy aligns seamlessly with landing page contentData AnalysisAnalyze conversion funnels in Google Analytics 4 (GA4) to pinpoint where users drop off and identify underperforming audience segmentsGather and synthesize qualitative data from customer surveys, feedback forms, and reviews to understand the motivation behind user actionsPrioritization & A/B TestingAssist in prioritizing test ideas using scoring frameworks (e.g., ICE or PIE) to focus on high-impact opportunitiesSupport the team in formulating strong, data-backed hypotheses for A/B testsAssist in setting up, launching, and QA-ing A/B tests using tools like VWO, FigPii, Google Tag Manager, or similar platformsMonitor live tests to ensure data accuracy and track statistical significanceReporting & CommunicationAssist in creating clear, actionable reports summarizing audit findings and test resultsHelp translate complex quantitative and qualitative data into simple, digestible insights for clientsRequirementsEducation & Background: Recent graduate or final-year student in Marketing, Business Administration, UX/UI Design, Computer Science, or a related field. (No previous professional experience is required)Analytical Mindset: Comfortable working with numbers and spreadsheets (Excel / Google Sheets). You have a passion for finding patterns and solving problemsBasic Knowledge: Familiarity with the concepts of Google Analytics, UX research, or heatmap tools (Clarity/Hotjar) through academic projects, online courses, or self-study is a strong plusBasic Technical Skills: A basic understanding of HTML & CSS (e.g., knowing how to inspect an element in a browser or change a button style) is highly preferredSoft Skills: High intellectual curiosity, strong attention to detail, and a desire to learn behavioral psychology and optimization methodologiesLanguage: Good command of written and spoken EnglishBenefitsWhy Join Araby Brand Learning Opportunities: Receive mentorship from industry experts and grow your skills in performance marketing Collaborative Team: Work alongside a passionate, supportive, and talented group of marketers Career Growth: Be part of a company that invests in your professional development and opens doors to advancement Impactful Work: Contribute to campaigns that drive real results for businesses across the region Flexible Environment: We support a healthy work-life balance, offering remote and hybrid working optionsIf you're enthusiastic about digital marketing and ready to take the next step in your career, we'd love to hear from you! Apply now and start your journey with Araby Brand.
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🎯 Overalli74%
⚡ Skillsi85%
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Ontology Match: 85.0
Matched:✓ Requirements Matching✓ Ontology Skills Mapping
📜 Eligibilityi49%
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Local: 19600%
🏗️ Career Fiti91%
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Seniority: 91.0
📋 Requirementsi67%
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Domain: 67.0
🔥 Motivationi78%
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Title Fit: 78.00