Requirements
Qualifications & ExperienceBachelor’s degree in Business, Marketing, E-Commerce, Digital Marketing, or a related field.3–5+ years of experience in e-commerce, digital retail, or online marketplace management.Experience managing an e-commerce website and/or major online marketplaces.Strong understanding of digital marketing, SEO, paid advertising, CRM, and online merchandising.Experience with e-commerce platforms such as Shopify, Magento, WooCommerce, or similar systems is preferred.Strong analytical and problem-solving skills.Proficiency with Google Analytics and reporting/BI tools.Excellent communication, organizational, and project management skills.Strong commercial awareness and understanding of online customer behavior.Ability to manage multiple projects and work effectively with cross-functional teams.Preferred SkillsE-commerce platform managementMarketplace managementDigital marketingSEO/SEMWebsite merchandisingGoogle AnalyticsCRM and email marketingConversion Rate Optimization (CRO)Data analysis and reportingInventory and order managementBudget and P&L managementStrong leadership and team-management skills
Description
Job SummaryWe are looking for an experienced and results-driven E-Commerce Manager to oversee and grow our online sales channels. The role will be responsible for managing e-commerce platforms, developing digital sales strategies, optimizing the customer journey, and driving revenue and profitability.The ideal candidate should have strong knowledge of e-commerce operations, digital marketing, marketplace management, website merchandising, analytics, and customer experience.Key ResponsibilitiesDevelop and execute the overall e-commerce strategy to achieve sales and profitability targets.Manage day-to-day operations of the company’s e-commerce website and online marketplaces.Maintain product listings, descriptions, pricing, images, inventory, promotions, and product categorization.Monitor website performance, conversion rates, traffic, average order value, and other key KPIs.Plan and execute online promotions, campaigns, seasonal offers, and product launches.Work closely with marketing teams to coordinate SEO, paid advertising, social media, email marketing, and other digital campaigns.Optimize website navigation, product pages, checkout process, and overall customer experience.Analyze sales and customer data to identify trends, opportunities, and areas for improvement.Manage marketplace accounts and ensure compliance with marketplace policies and requirements.Coordinate with inventory, warehouse, logistics, and customer service teams to ensure smooth order fulfillment.Monitor stock availability and work with relevant teams to minimize out-of-stock situations.Track competitors, market trends, pricing, and promotional activities.Prepare regular e-commerce performance reports and provide actionable recommendations to management.Manage relationships with technology providers, agencies, marketplaces, and other external partners.Identify and implement new tools, technologies, and processes to improve e-commerce performance.Ensure online content, pricing, promotions, and brand presentation are accurate and consistent.Manage the e-commerce budget and monitor return on investment (ROI).Key Performance Indicators (KPIs)Online sales revenue and growthGross margin and profitabilityWebsite conversion rateAverage order value (AOV)Customer acquisition cost (CAC)Return on advertising spend (ROAS)Website traffic and engagementCart abandonment rateCustomer retention and repeat purchase rateMarketplace performanceOrder fulfillment and cancellation rates