Requirements
Requires a Bachelor's degree in Public Relations, Communications, Marketing, or related field, or equivalent experience. Must have 2-5 years of experience in Public Relations, Communications, Marketing, Hospitality, Tourism, Entertainment, Attractions, or Events, with specific experience supporting media relations, events, and content productions. Familiarity with budget tracking, reporting, and administrative processes, along with strong organizational, project coordination, and attention to detail skills are essential. Proficiency in Microsoft Office and project management tools is required. Ability to work flexible hours is necessary.
Description
Job Scope
The PR Executive supports the Public Relations & Corporate Communications function across the destinations, theme parks and AD portfolio attractions. The role is responsible for coordinating day-to-day PR operations, managing administrative and project-related activities, supporting media engagement initiatives, and ensuring the smooth execution of communications campaigns, events, media visits, and content productions
Job Responsibilties
- Support the PR team in the planning, coordination, and execution of PR campaigns and initiatives.
- Maintain and track PR project timelines, action plans, and deliverables.
- Organize internal and external meetings, prepare agendas, record meeting notes, and follow up on action items.
- Manage departmental calendars and coordinate schedules for interviews, media visits, events, and filming activities.
- Maintain accurate records, databases, media lists, and reporting documents.
- Coordinate media FAM trips, press visits, interviews, and media experiences.
- Manage and track complimentary media tickets, ensuring proper approvals, distribution, utilization, and reporting.
- Support media hosting activities on-site, including itinerary management, logistics, transportation, and stakeholder coordination.
- Assist with media monitoring, coverage tracking, and reporting.
- Maintain media contact databases and support outreach activities.
- Maintain a calendar of industry awards and recognition opportunities relevant to the destinations and attractions.
- Coordinate the collection of information, supporting documents, images, statistics, and approvals required for submissions.
- Prepare, track, and submit award entries in collaboration with internal stakeholders and external agencies.
- Monitor award deadlines and communicate progress updates.
- Track PR budgets, POs, invoices, and payments.
- Coordinate procurement processes for PR-related services, events, productions, and activations.
- Support budget forecasting and monthly reporting requirements.
- Coordinate filming and photography requests across the destination and attractions.
- Manage filming permits, approvals, access requirements, and supporting documentation.
- Liaise with internal stakeholders, operations teams, security, and external production crews to facilitate smooth productions.
- Ensure compliance with brand, operational, and HSE requirements.
- Serve as an on-site PR representative during media visits, PR events, and productions.
- Assist in developing and distributing internal communications materials, announcements, and updates.
- Coordinate internal communication requests across departments and business units.
Job Essential
Bachelor’s degree in Public Relations, Communications, Marketing, or related field. Or equivalent experience
2–5 years of experience in Public Relations, Communications, Marketing, Hospitality, Tourism, Entertainment, Attractions, or Events.