Digital & Performance Marketing Manager

🏢 B.TECH
📍 Cairo, EgyptFull-timeOn-site
📅 Posted: Yesterday🔄 Updated: Yesterday
CV%
✨ AI Summary
B.TECH is seeking a Digital & Performance Marketing Manager to develop and execute the digital marketing roadmap, managing integrated campaigns across SEO, SEM, social media, display, and e-commerce channels. This role involves leading analytics and performance measurement, collaborating with cross-functional teams on new digital initiatives, and managing the digital marketing budget to ensure ROI. The ideal candidate will have a Bachelor's degree in Marketing, 8-10 years of digital marketing experience, hands-on proficiency with various digital marketing tools and platforms, and strong leadership and communication skills to build a high-performing team.
Required Skills
Business, Sales & Management
○Google Ads○Sales Management○Marketing Strategy○Content Marketing○Project Management○Customer Success○E-Commerce
Other
○SEO/SEM○social media campaigns○website analytics○Omniture○WebTrends○ad-serving tools○DART○Atlas○traffic growth
Information Technology
○Google Analytics
Finance, Legal & Governance
○Financial Analysis○Budgeting
Soft Skills & Professional Competencies
○Communication○Leadership○Problem Solving○Execution○Team Leadership
Design, Content & Media
○Social Media Marketing○Content Strategy
Requirements
Requirements: Bachelor’s degree (Marketing preferred, postgraduate studies a plus).8–10 years of progressive experience in digital marketing.Hands-on experience with Google Ads, SEO/SEM, social media campaigns, and website analytics (Google Analytics, Omniture, WebTrends, etc.).Strong knowledge of ad-serving tools (e.g., DART, Atlas).Proven ability to deliver traffic growth, sales targets, and ROI.Excellent communication, leadership, and problem-solving skills.
Description
Key Responsibilities: Develop and communicate B.TECH’s digital marketing roadmap aligned with brand strategy.Manage implementation of integrated digital campaigns across channels (SEO, SEM, social, display, e-commerce).Lead analytics and performance measurement to track, analyze, and optimize traffic, conversion, and sales.Collaborate with cross-functional teams to roll out new digital applications, products, and services.Manage digital marketing budget, campaigns, and ROI tracking.Drive talent development and build a strong digital team culture. 
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🎯 Overalli74%
⚡ Skillsi85%
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Ontology Match: 85.0
Matched:✓ Requirements Matching✓ Ontology Skills Mapping
📜 Eligibilityi49%
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Local: 19600%
🏗️ Career Fiti91%
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Seniority: 91.0
📋 Requirementsi67%
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Domain: 67.0
🔥 Motivationi78%
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Title Fit: 78.00