Lead Generation Marketing Specialist

🏢 Gazala Steel Fabrication GSF
📍 Cairo, EgyptFull-timeOn-site
📅 Posted: Today🔄 Updated: Today
CV%
✨ AI Summary
The Lead Generation Marketing Specialist will be responsible for building and maintaining a continuous pipeline of qualified B2B target accounts and opportunities for Sesco Steel Group across various international markets. Core responsibilities include identifying target accounts, researching company projects and contacts, conducting outbound prospecting via email, LinkedIn, and phone, monitoring tenders and RFQs, and maintaining the CRM (Odoo). The role also involves contributing to market intelligence reports and handing over qualified leads to the Managing Director/Business Development team.
Required Skills
Information Technology
CRM
Other
structured outbound experience
Business, Sales & Management
Lead GenerationMarket ResearchMarketing StrategyReal Estate Sales
Soft Skills & Professional Competencies
CommunicationData Analysis
Requirements
QualificationsBachelor's degree (Marketing, Business, International Trade, or Engineering) + 2–4 years in B2B lead generation, market research, or BD/sales support —ideally industrial/engineering/construction. Fluent English and Arabic. CRM and structured outbound experience required; steel/EPC/industrial sectorexposure, Odoo, LinkedIn Sales Navigator, and international market experience preferred.Ideal CandidateResearch-driven, commercially minded, target-driven, persistent, analytical, and organized — comfortable with outbound prospecting, large datasets, andinternational B2B communication.
Description
Job PurposeBuild and sustain a continuous pipeline of qualified B2B target accounts and opportunities that convert into RFQs, tenders, vendor registrations, andmeetings for Sesco Steel Group — across Egypt, GCC, Europe, USA, and other strategic markets.Pipeline: Raw Lead → Identified Account → Contacted Lead → Engaged Lead → Qualified Lead → Opportunity → RFQCore Responsibilities-Identify target accounts matching Sesco Steel's Ideal Customer Profile; build and maintain account lists.-Research company projects, investments, procurement activity, EPC/consultant/contractor relationships.-Identify decision-makers and capture accurate contact data (name, title, company, email, phone, LinkedIn).-Conduct outbound prospecting via email, LinkedIn, and phone; qualify opportunities against defined criteria.-Monitor tenders, RFQs, and pre-tender project signals; flag time-sensitive opportunities.-Maintain the CRM (Odoo) as single source of truth — leads, contacts, pipeline stage, next actions.-Contribute to the Weekly Market Intelligence Report; hand over qualified opportunities/RFQs to the Managing Director / Business Developmentprocess.KPI Framework (4 categories)Activity: companies researched, decision-makers identified, emails/LinkedIn/calls, follow-ups, meetings requested.Quality: qualified leads generated, qualification rate, valid contact rate, data accuracy, account penetration.Commercial: opportunities & RFQs generated, pipeline value, handovers, conversion rates.CRM Discipline: completeness, timely updates, correct source/stage tagging, follow-up compliance.
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🎯 Overalli74%
⚡ Skillsi85%
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Ontology Match: 85.0
Matched:✓ Requirements Matching✓ Ontology Skills Mapping
📜 Eligibilityi49%
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Local: 19600%
🏗️ Career Fiti91%
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Seniority: 91.0
📋 Requirementsi67%
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Domain: 67.0
🔥 Motivationi78%
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Title Fit: 78.00