✨ AI Summary
An Associate Brand Manager is sought for a full-time permanent position in Riyadh, Saudi Arabia, within the fast-paced FMCG environment. This role involves supporting the development and execution of brand strategies, driving brand plans, managing marketing campaigns, analyzing market insights, and identifying growth opportunities. The Associate Brand Manager will collaborate closely with Sales and Trade Marketing teams to align brand strategy with commercial execution, and contribute to new product launches, consumer activations, and performance tracking. The ideal candidate must have FMCG experience and prior brand management experience, with a strong understanding of brand building, marketing execution, consumer behavior, integrated marketing campaigns, and product launches. Essential skills include strong analytical, communication, and project management capabilities, along with a commercially minded and proactive approach. This position is open to all nationalities currently based in the Kingdom.
Requirements
The ideal candidate will have FMCG experience and previous experience in brand management, preferably at Associate Brand Manager level. Strong understanding of brand building, marketing execution, consumer behaviour, integrated marketing campaigns, and product launches is required. The role also requires comfort working cross-functionally, strong analytical, communication, and project management skills, and a commercially minded, proactive attitude.
Description
Associate Brand Manager | Riyadh, Saudi ArabiaWhat This Role Is AboutOur client is looking for an Associate Brand Manager, based in Riyadh, to support the development and execution of brand strategies across key product categories within a fast-paced FMCG environment.This role will be involved in driving brand plans, supporting marketing campaigns, analysing consumer and market insights, and identifying opportunities to strengthen brand performance and growth.You will work closely with cross-functional teams, particularly Sales and Trade Marketing, to ensure strong alignment between brand strategy and commercial execution.You will also have the opportunity to contribute to new product launches, campaign development, consumer activations and ongoing brand performance tracking.The Client's Definition of the Ideal FitFMCG experience is a must.Previous experience in brand management, preferably at Associate Brand Manager or similar level.Strong understanding of brand building, marketing execution and consumer behaviour.Experience supporting integrated marketing campaigns and/or product launches.Good understanding of market dynamics, consumer insights and brand performance.Comfortable working cross-functionally with Sales, Trade Marketing and other internal stakeholders.Strong analytical, communication and project management skills.Commercially minded, proactive and eager to take ownership.This role is open to all nationalities who are currently based within the Kingdom.