Requirements
The Product Marketing Manager role requires 5+ years of experience in product marketing, go-to-market strategy, product management, or related functions within fintech, trading, brokerage, SaaS, or technology industries. Candidates must have a proven track record in developing product positioning, messaging, and successful go-to-market strategies, with strong analytical skills and the ability to create sales enablement materials.
Description
Who We AreNEXT Ventures is where ambition takes shape and movement becomes momentum. As a global platform revolutionising access to performance-based capital, we empower the world's most driven individuals to rise. Through our flagship brand, FundedNext, we empower dreamers to become doers, and potential to turn into performance. With 500+ driven minds across five countries, we power a global rhythm—220,000+ daily users from 170+ nations, each chasing greatness in their own way.Your Role in Our MissionAs a Product Marketing Manager, you will be the strategic bridge between Product, Marketing, Business Development, and Technology. You will shape how our products are positioned, launched, and adopted in highly competitive global trading markets, ensuring that every feature, campaign, and go-to-market initiative translates into customer value, market differentiation, and business growth.How You'll Make An ImpactProduct Positioning & MessagingDefine differentiated positioning and messaging frameworks for FundedNext products across multiple customer segmentsDevelop compelling value propositions for retail traders, partners, affiliates, and other target audiencesMaintain deep understanding of trading products, brokerage workflows, market dynamics, and customer needsIdentify opportunities to strengthen market penetration across new geographies and customer segmentsGo-to-Market Strategy & Product LaunchesOwn end-to-end go-to-market strategies for product launches, feature releases, and market expansion initiativesBuild launch plans covering pre-launch, launch, and post-launch activities with clear timelines, ownership, and success metricsCoordinate cross-functional launch execution across Product, Marketing, Technology, Sales, and Support teamsMonitor launch performance and continuously optimize positioning, channels, and campaign strategiesMarket Intelligence & Customer InsightsAnalyze competitor products, pricing strategies, campaigns, and market positioningGather customer insights through user feedback, surveys, support data, behavioral analytics, and stakeholder interviewsMonitor trends across trading, brokerage, fintech, regulations, and emerging technologiesTranslate market intelligence into actionable recommendations for product strategy and marketing initiativesSales Enablement & Commercial SupportDevelop sales enablement assets including battle cards, pitch decks, case studies, FAQs, and objection-handling guidesTrain internal teams on product positioning, feature benefits, and competitive differentiationSupport key business development initiatives with tailored market insights and customer-facing materialsMeasure and improve the effectiveness of enablement initiatives through feedback and performance metricsCross-Functional LeadershipPartner closely with Product teams to align messaging with roadmap priorities and customer valueCollaborate with Marketing teams to drive effective campaign execution across digital, content, paid media, social, and PR channelsWork alongside Technology teams to ensure launch readiness, tracking implementation, and product understandingCreate alignment across stakeholders to ensure successful product adoption and market impactWhat You Bring5+ years of experience in Product Marketing, Go-to-Market Strategy, Product Management, or a related function within fintech, trading, brokerage, SaaS, or technology-driven industriesProven track record of developing product positioning, messaging frameworks, and successful go-to-market strategiesStrong understanding of customer research, market intelligence, competitive analysis, and segmentationExperience launching products, features, or market expansion initiatives with measurable business impactAbility to create sales enablement materials and collaborate effectively with commercial teamsStrong analytical skills with the ability to turn market insights and performance data into actionable strategiesExcellent communication, stakeholder management, and cross-functional collaboration skillsExperience within trading, brokerage, fintech, capital markets, or financial services is highly preferredYour X-FactorDeep curiosity about customer behavior, market trends, and competitive positioningAbility to simplify complex financial products into compelling customer-facing narrativesStrong commercial mindset with a focus on adoption, growth, and revenue impactProven ability to influence stakeholders and drive alignment across multiple functionsYour Journey after Applying30 minute HR interview with the Talent Acquisition team member45 minute Problem Solving Interview 60-minute Bar Raiser InterviewWhy Join NEXTAt NEXT Ventures, we believe the right talent fuels breakthrough innovation. If you're driven to connect great minds with big ideas and want to shape the future of fintech, we'd love to meet you. Join our team of bold thinkers where technology meets transformation.Apply now and be part of our journey — the future is calling, and it starts with you.