Requirements
Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.3–5 years of relevant marketing experience, preferably in a B2B environment.Experience in manufacturing, printing, packaging, pharmaceutical, food, FMCG, or related industries is highly preferred.Good understanding of B2B and digital marketing, particularly LinkedIn, SEO, email marketing, and lead generation.Strong content creation and copywriting skills in Arabic and English.Excellent communication, coordination, organization, and project management skills.Ability to understand technical products and translate them into clear and effective marketing content.Good analytical and problem-solving skills with a results-oriented mindset.Proficiency in Microsoft Office, particularly PowerPoint and Excel.Familiarity with Google Analytics, SEO tools, social media platforms, email marketing tools, and CRM systems is an advantage.
Description
1. Marketing Planning & ExecutionDevelop and execute annual and quarterly marketing plans aligned with the company’s business and sales objectives.2. Digital MarketingManage and develop the company’s digital presence across LinkedIn, Facebook, Instagram, website, and other relevant channels.Develop and manage content calendars, marketing content, SEO activities, digital campaigns, landing pages, email marketing, and LinkedIn outreach.3. Sales & Marketing SupportDevelop and maintain sales and marketing materials, including Company Profile, Brochures, Presentations, Catalogues, Case Studies, and sector-specific materials.Support the sales team by developing clear Value Propositions and marketing messages for target industries.4. Offline Marketing, Exhibitions & EventsPlan and coordinate the company’s participation in exhibitions, conferences, and industry events, including pre- and post-event activities and lead follow-up.Coordinate related promotional materials, booth requirements, and corporate gifts when required.5. Brand Management & Corporate IdentityMaintain and strengthen the company’s brand image across all communication and marketing channels.Ensure consistent application of the company’s branding and corporate identity across:Website.Social Media.Company Profile.Presentations and quotations.Printed marketing materials.Exhibitions and events.Ensure consistency in visual identity, messaging, and overall brand presentation.Contribute to strengthening the company’s positioning as a professional, reliable, and trusted B2B printing and packaging solutions provider.6. Content, Photography & PortfolioPlan and coordinate photography and video production for products, facilities, production lines, and completed projects.Develop and maintain a strong company portfolio and Case Studies showcasing the company’s capabilities and projects.Coordinate with designers, photographers, agencies, and other external suppliers when required.7. Market Research & PerformanceConduct market and competitor research to identify trends, customer needs, and new marketing opportunities.Monitor marketing performance, prepare periodic reports, and recommend improvements based on results and business objectives.