Senior Performance Marketing Executive

🏢 DE.CI
📍 Cairo, EgyptFull-timeHybrid
📅 Posted: 3w ago🔄 Updated: 3w ago
CV%
✨ AI Summary
The Senior Performance Marketing Executive will be responsible for end-to-end paid acquisition across Meta, Google, and TikTok for DE.CI, DOT, and MA.KE Spaces. Key responsibilities include building, testing, and scaling campaigns to meet CAC and ROAS targets, driving confirmed and delivered online orders, and qualified showroom footfall. The role requires owning the attribution infrastructure (GA4, Meta CAPI, WhatsApp lead tracking, showroom lead capture) to ensure every sale is traceable. Additionally, the executive will brief and iterate creative, optimize landing and product pages for conversion, and report weekly on key performance metrics.
Required Skills
Business, Sales & Management
Meta AdsGoogle AdsReal Estate SalesMarketing StrategyMarket Research
Other
server-side trackingGA4Meta CAPIWhatsApp lead trackingshowroom lead capture
Science & Research
Optimization
Soft Skills & Professional Competencies
Data Analysis
Design, Content & Media
Social Media Management
Requirements
Job RequirementsExperience: 4–6 years running paid social and search with direct P&L accountability, not agency-side reportingTrack Record: Proven track record scaling e-commerce or high-consideration retail accounts — furniture, appliances, or interiors is a plusTechnical Skills: Deep hands-on with Meta Ads Manager and Google Ads; server-side tracking experience essentialAnalytical Skills: Strong analytical ability; you defend your numbers with dataLanguages: Fluent English and Arabic
Description
Job DescriptionPaid Acquisition: Own paid acquisition end to end across Meta, Google, and TikTok for DE.CI, DOT, and MA.KE SpacesCampaign Management: Build, test, scale, and kill campaigns daily against CAC and ROAS targets set per product lineCore Outcomes: Drive two outcomes: confirmed and delivered online orders, and qualified showroom footfallAttribution: Own attribution infrastructure — GA4, Meta CAPI, WhatsApp lead tracking, and showroom lead capture — so every sale is traceable to sourceCreative Iteration: Brief and iterate creative in cycles; work with our content resources to test new angles continuouslyConversion Optimization: Optimise landing pages and product pages for conversion in coordination with the web teamReporting: Report weekly: spend, CAC, ROAS, blended performance, and showroom-attributed revenue
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🎯 Overalli74%
⚡ Skillsi85%
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Ontology Match: 85.0
Matched:✓ Requirements Matching✓ Ontology Skills Mapping
📜 Eligibilityi49%
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Local: 19600%
🏗️ Career Fiti91%
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Seniority: 91.0
📋 Requirementsi67%
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Domain: 67.0
🔥 Motivationi78%
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Title Fit: 78.00