✨ AI Summary
We are seeking a Senior Performance Marketing Specialist to join our GCC/Levant-based digital marketing agency. The role involves strategizing, creating, monitoring, maintaining, and optimizing a high volume of campaigns across Google AdWords, Facebook Ads Manager, and other digital outlets, with a focus on ROI and rapid optimization. Key responsibilities include campaign management, budget optimization, A/B ad testing, performance reporting, and lead generation. Required qualifications include at least 4 years in marketing/advertising and hands-on experience with Google Ads, Google Analytics, and related tools, as well as expertise in keyword research, bid management, and retargeting/remarketing.
Requirements
Job Responsibilities: Strategize, create, monitor, maintain, and optimize the high volume of campaigns across Google AdWords, Facebook Ads Manager, and other third-party digital media outlets. Oversee growth in performance. Manage campaigns to meet client’s ROI goals and respond in a rapid manner to optimization suggestions from digital strategists. Solid knowledge of Google ads campaign types. Continuous analysis of performance and reporting on digital campaigns. Efficient management of budgets across all engines and campaigns. Craft eye-catching and informative pay-per-click text ads as well as the continuous implementation of text ads – A/B testing. Report on key performance indicators and lead generation initiatives, calculate Cost Per Lead, project spend, adjust to demand and seasonality. Skills Required: Minimum 4 years of relevant experience Marketing and Advertising background is a big plus Experience in Google AdWords, Google AdWords Editor, Google Analytics. Keyword research, campaign buildout, ad creation, A/B copy testing, and extensive bid management and lead generation experience. Vast experience in the Google Content Network and with overall Display Advertising. Knowledge and experience in retargeting/remarketing.
Description
Chain Reaction is an award-winning digital marketing agency based in GCC and Levant. We develop bespoke digital strategies to help our clients achieve their growth goals, bringing together online marketing techniques including Online Advertising, SEO, Content Marketing, Social Media, Influencer Marketing, and more.We are looking for a Senior Performance Marketing Specialist to join our growing and award-winning team to work on some of the region's most exciting brands.