Requirements
The role requires identifying and acquiring new clients, understanding their business goals, and translating them into campaign briefs for the media buying team. Responsibilities include monitoring campaign performance across platforms like Meta, Google Ads, and TikTok, analyzing data for optimization, and presenting performance reports to clients. Building long-term client relationships for retention and growth is also key.
Description
Account Manager | Media Buying AgencyResults-driven Account Manager with hands-on experience managing client relationships from acquisition to campaign execution in a performance-focused media buying agency. Acting as the primary point of contact between clients and the media buying team, ensuring smooth communication and campaign alignment at every stage.Key Responsibilities:Identify and acquire new clients, presenting the agency's media buying capabilities and value propositionConduct discovery meetings with prospective and existing clients to understand business goals, target audience, and campaign requirementsTranslate client objectives into clear campaign briefs for the media buying teamServe as the main liaison between clients and internal media buying teams throughout the campaign lifecycleMonitor campaign performance on a daily basis across relevant platforms (Meta, Google Ads, TikTok, etc.)Analyze performance data to identify trends, opportunities, and areas for optimizationDevelop and adjust action plans based on performance insights to maximize ROI and achieve client KPIsPrepare and present performance reports and campaign updates to clients on a regular basisManage client expectations and ensure timely resolution of any issues or concernsBuild long-term client relationships that drive retention and account growth