Marketing Specialist

🏢 trusity
📍 United Arab EmiratesFull-timeOn-site
📅 Posted: 3d ago🔄 Updated: 3d ago
CV%
✨ AI Summary
Trusity is seeking a Marketing Specialist to build and grow its brand presence globally, focusing on both B2B lead generation for school and institutional partnerships and B2C outreach. The role involves planning and executing ad campaigns, press outreach, school engagement programs, and events. The specialist will be responsible for tracking campaign performance, reporting on impact, and gathering market intelligence to position Trusity as a leader in K-12 entrepreneurship education. The ideal candidate is self-driven, creative, and practical, with exceptional communication skills in writing, presentations, and interpersonal interactions. Proficiency in AI tools for content creation, design, video editing, and advertising is a must, used to enhance work rather than as a shortcut. A genuine care for children is also a key attribute. This role offers significant ownership and growth opportunities within a mission-driven company.
Required Skills
Business, Sales & Management
Instructional DesignAdvertising
Design, Content & Media
Content CurationVideo Editing
Requirements
The ideal candidate is self-driven, creative, and practical, with exceptional communication skills. Proficiency in AI tools for content creation, design, video editing, and advertising is essential. Experience in brand building, B2B lead generation, campaign execution, PR, events, analytics, and market intelligence is required.
Description
Company DescriptionTrusity is an innovative skill-tech platform focused on equipping children and youth, aged 8 to 18 years, with essential 21st-century skills like digital literacy, financial literacy, and entrepreneurship. The platform enables students to tackle real-world problems by fostering critical thinking, problem-solving, and collaboration skills. Trusity's mission is to close the skills gap and empower students to excel as future leaders, innovators, and entrepreneurs. Trusity launched TruPreneurs.AI, the world's first multi-AI agent technology that supports students in becoming founders, problem solvers, and change-makers.What you will own - The Role and Responsibilities:- Brand and Visibility: Build and grow Trusity and TruPreneurs.AIs presence across global markets. Make sure the right people, schools, parents, institutions and partners know who we are and what we stand for.- B2B Lead Generation: Research, identify and drive school and institutional partnerships. Understand the education landscape across our target markets and build a pipeline that converts.- Campaigns, PR and Events: Plan and execute B2B and B2C ad campaigns, press outreach, school engagement programmes and events that move the needle on visibility and leads, without burning through a startup budget.- Analytics and Reporting: Track what works. Build a reporting rhythm that tells us clearly what is driving impact and what needs to change.- Market Intelligence: Spot opportunities before they become obvious. Help us position TruPreneurs.AI as the globally recognised platform for K-12 entrepreneurship.Who we are looking for:- You are self-driven. You do not wait to be told what to do. You see a gap and you fill it.- You are creative and practical in equal measure. You know how to get results without a Fortune 500 budget and you are proud of that.- You communicate exceptionally well, in writing, in presentations, and in rooms full of people who need to be convinced.- You are fluent in AI tools, for content creation, design, video editing and advertising. You do not use them as a shortcut. Instead, you use them to do better work.- You care about children. Not as a line on a cover letter. Actually care.Why Trusity:You will not be a cog in a machine here. You will be a key voice in building something that is genuinely changing how young people learn to think, build and lead. You will work directly with the founder and senior leadership team, have real ownership over outcomes, and grow with a company that is scaling with purpose.
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🎯 Overalli74%
⚡ Skillsi85%
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Ontology Match: 85.0
Matched:✓ Requirements Matching✓ Ontology Skills Mapping
📜 Eligibilityi49%
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Local: 19600%
🏗️ Career Fiti91%
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Seniority: 91.0
📋 Requirementsi67%
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Domain: 67.0
🔥 Motivationi78%
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Title Fit: 78.00