✨ AI Summary
The VM Coordinator will be responsible for ensuring consistency in visual merchandising plans across the territory, supporting the Concept VM head with planning, and gathering feedback from stores for new ideas. This role involves close collaboration with the marketing team to maintain a consistent brand image and obtaining necessary approvals for local designs. The coordinator will manage and plan Non-Trading Items within budget, prepare monthly reports, and conduct regular store visits to monitor and maintain visual merchandising standards. Additionally, they will conduct competitor surveys to understand the latest trends.
The candidate should have a graduate degree and 4-6 years of experience, preferably 4 years in a visual merchandising role within a retail organization. Essential skills include good knowledge of visual merchandising processes, consumer behavior, market trends, market forecasting techniques, interior design, and architecture, along with strong execution abilities.
Requirements
The candidate must possess a graduate degree and have 4-6 years of experience, with at least 4 years in a visual merchandising role within a retail organization. Strong knowledge of visual merchandising processes, consumer behavior, market trends, market forecasting techniques, interior design, and architecture are essential. Execution abilities are also required.
Description
Role & ResponsibilitiesTerritory Visual Merchandising PlanningEnsure consistency across all Visual merchandising plans within the territory.Support the Concept VM head with annual timeline/ critical path planning for New season set up and brand update activityCollate and document feedback from stores for new ideas for product presentation and visual implementationWork closely with the marketing team in delivering a consistent brand image within the territory.Obtain approvals from Concept for any design/art work done locally/independently for Panels, Backlits, Leaflets, Signs, etc.Manage and plan for the Non-Trading Items for the respective territory in consultation with Concept VM HeadEnsure that Non –Trading Items are ordered within the allocated budget and not misusedPrepare and send a monthly detailed report on Non Trading Items orderings to the Concept VM, if orders are placed locally/independentlyConduct planning to ensure stores are frequently visited and monitored to maintain visual merchandising standardsConduct surveys/ monitor competitors and understand the latest trends in visual displayInstore Visual Merchandising ExecutionEnsure accurate execution of visual merchandising standards and guidelinesCo-ordinate and guide stores on VM implementation based on store formats - large, small and medium.Develop a communication network across stores to ensure any ad-hoc brand merchandising updates requested by head office are communicated to storesManage and guide in-store merchandisers to meet all visual/retailing merchandising goalsEnsure concept window and décor rollout is as per concept VM guidelines Ensure all store elements and housekeeping is done in line with the VM guidelinesEnsure all stores are aware of brand, windows and mannequin updates Ensure all stores collate evidence of implementationPlan store visits in line with the needs of the business ensuring new stores, company projects and trials and new season set ups are all given sufficient timeDocument store visit feedback and a clear improvement plan for all storesDevelop and train the in-store visual merchandising team on merchandising standards, interior design, space planning and store layout and other visual merchandising techniques.Train instore visual merchandising team to maintain a uniform look & feel and standardization across stores.QualificationGraduate degree in any field 5-6 years of experience; preferably 4 years of experience in visual merchandising role in retail organizationGood knowledge of visual merchandising processes & consumer behavior/market trends/market forecasting techniques Good Knowledge of interior design and architectureExecution abilities