Requirements
Requires 2-4+ years of experience in social media, content, digital marketing, or branding with a strong portfolio. Must have a genuine passion for branding, content, and social media, with a keen eye for visual identity and storytelling. The ideal candidate is driven, proactive, commercially minded, comfortable taking ownership from concept to execution, and has a strong understanding of Instagram, TikTok, and Facebook, including short-form video. Proficiency in tools such as Canva, CapCut, Adobe, AI platforms, and social media management tools is essential.
Description
*** Must be based in Dubai*** Salary up to 11,000 AED MonthlyOur client is looking for a driven, creative, and commercially minded Social Media & Brand Executive to take full ownership of the brand's social media presence across Instagram, TikTok, and Facebook.This is not simply a content scheduling role. We are looking for someone genuinely interested in building a brand, shaping its identity, developing its voice, and creating content that people connect with.Key ResponsibilitiesTake full ownership of the social media strategy and day-to-day presence across Instagram, TikTok, and Facebook.Develop and execute a clear content and brand strategy aligned with the company's vision and commercial objectives.Help define the brand's identity, tone of voice, visual direction, messaging, and positioning.Create and manage a structured monthly content calendar.Develop engaging Reels, TikToks, Stories, graphics, photography, and written content.Create content concepts and campaigns rather than simply posting.Identify trends, new formats, and creative opportunities to grow the brand.Plan and coordinate content shoots with photographers, videographers, designers, and internal teams.Ensure consistent branding across all digital channels.Manage community engagement, comments, DMs, and audience relationships.Track analytics and use insights to continuously improve the strategy.Support launches, events, partnerships, and wider marketing initiatives.Leverage AI and digital tools to improve content creation, planning, and productivity.Requirements2–4+ years experience in social media, content, digital marketing, or branding, with a strong portfolio.Genuinely passionate about branding, content, and social media, with a strong eye for visual identity and storytelling.Driven, proactive, commercially minded, and comfortable taking full ownership from concept through to execution.Strong understanding of Instagram, TikTok, and Facebook, including short-form video.Confident using tools such as Canva, CapCut, Adobe, AI platforms, and social media management tools.Creative, organized, trend-aware, and comfortable working independently in a fast-paced environment.Someone who wants to build something meaningful, not simply manage an existing social media account.REF: FL V-205295