Requirements
The ideal candidate will have a strong understanding of TikTok, including trends, sound usage, editing tools, and best practices. Deep familiarity with Bollywood culture is essential. Hands-on video production skills, including basic scripting, filming on mobile, and editing, are required. Experience creating content for social platforms is highly desirable. Fluency in English is necessary, with proficiency in Hindi or Arabic being a plus.
Description
Company Description Loose Leaf Media is a Dubai-based Marketing agency operating at the intersection of platform culture, performance advertising, and AI. The team designs growth systems rather than one-off campaigns, using paid social, programmatic strategies, creator-led demand generation, and AI-powered content products. Their work spans digital advertising across social and video platforms, influencer and creator monetization frameworks, and custom AI solutions for fast-moving brands. Platform-native and globally connected, Loose Leaf Media focuses on long-term impact within the attention economy.Role Description The TikTok Creator – Bollywood is a full-time, on-site role based in Dubai, United Arab Emirates. In this role, the creator will ideate, Follow trend and edit TikTok content (sometimes with phone) centered on Bollywood culture, including trends, music, film moments, and personalities, tailored for platform-native audiences. Day-to-day responsibilities include planning content calendars, participating in creative brainstorming, optimizing videos for performance (hooks, pacing, captions, thumbnails), and collaborating with internal growth and strategy teams to align content with campaign goals. The creator will monitor TikTok trends, experiment with new formats and features, respond to audience engagement through comments and duets, and use performance data to refine future content.QualificationsStrong understanding of TikTok as a platform, including trends, sound usage, editing tools, and best practices for short-form video.Deep familiarity with Bollywood films, music, personalities, and fan culture, with the ability to translate that knowledge into engaging, platform-native content.Hands-on video production skills, including basic scripting, filming on mobile, and editing using TikTok and/or third-party apps.Comfort working on-site in a fast-paced, collaborative environment and contributing ideas in creative and strategy sessions.Ability to interpret analytics (views, watch time, engagement) and adjust content based on performance insights.Strong communication skills, with the ability to present concepts clearly and take feedback constructively.Experience creating content for social platforms (TikTok, Reels, Shorts) for personal channels or brands is highly desirable.Fluency in English; proficiency in Hindi or Arabic or other relevant languages related to Bollywood content is a plus.Demonstrated interest in digital media, creator economy, or performance advertising is beneficial.